Online Advertising

The wealth of available specialist information is filtered to provide decision-making orientation. Our online products offer an essential source of information in preparation for making investment decisions.

Delivered to a global audience of influential researchers, industry leaders, policy makers, and consumers, our partnerships and custom solutions are scalable in budget and can incorporate Springer Nature platforms including print, digital, social media, and live events. https://partnerships.nature.com

With "Springer Professional", we have created a unique digital resource that organizes and coordinates the expertise of B2B-decision-makers in a revolutionary new way.

Individual professional media websites have now been transferred to the knowledge portal. The advantages for those active in the B2B-field:

• Individual target groups can now be more precisely sorted out according to their field and preferences; at the same time, blanket campaigns to reach all decision-makers can also be launched.
• Thanks to the outstanding quality of the content from leading global imprints, there is a positive image transfer.
• The enhanced value of the content on "Springer Professional" and the innovative functions for organizing expertise result in intensified advertising contacts, ensuring a lasting impression in the process.
• The broad range of available professional information is prepared by specialized editorial staff, refining it into a decision-oriented final product. As such, the online content becomes an essential source of information in the context of preparing for investment decisions in the B2B-field.

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